Our only reason for being in business is to bridge the gap between the art and science of web sites.

The art is pretty straightforward; almost any design can be turned into a web site rapidly and simply.

But, not every design works across different platforms, and that's where we come in. How do you present your information on desktop computers and mobile devices? How do you design your content to flow across both platforms.

After design and content flow, do you need technical back end building? Once you get beyond the simple contact form, things can get more complicated. We've been doing this for some time now, and we know how to listen to you and turn your ideas into a working part of your business.

This is a critical area. Your design and the look and feel of your web site represent an important extension of your overall branding efforts.

A significant portion of your site visitors are visually oriented, and will remember or reject your your site purely on its appearance. Of course, an equally significant number of people will need to absorb your content. Both design and content matter.

You've developed a great graphic design team, and their work for the design of your web site is outstanding. Now it gets complicated.

That terrific design must be translated into a very different medium. Imagine your business card. What if every single time you gave it to someone, it changed size depending on the person receiving it; that's what the internet has become, used by people at their desktop and on tablets and on their cell phones.

Will your web site and that great design work everywhere? Will your most important content appear prominently on an iPhone?

If getting ranked on Search Engines is important to you, then the design portion of developing your web site just got a whole lot more complicated. It's not a print brochure. Search Engines cannot see logos, and have no memory of branding or appreciation of beauty.

Search Engines only see content which is why you hear the phrase, "Content is King."

But content for humans and content for robots are not the same thing. Your content must be written for both.

It must be compelling and tell a story humans can understand and to which they can relate, and it must be written so a robot understands what your site is about. And if you want to rank high on the robot's engines, the content must feed them a diet they can understand and use.